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APPAREL MEETS ADVENTURE –  LAND & WAVE PARTNERS WITH BLEUBIRD

Land & Wave teams up with outdoor adventure apparel brand, Bleubird. Get ready for some exciting kit and content collaborations in the outdoor community.

The adventure connection –  Land & Wave Partners with Bleubird


Two outdoor adventure brands, Bleubird and Land & Wave announce an exciting new partnership for 2024.

Bleubird, an environmentally conscious adventure clothing brand, has partnered with outdoor adventure company, Land & Wave.

With a shared adventure connection, the two brands are working together to showcase the Bleubird range of outdoor clothing & equipment on real-life outdoor instructors courtesy of Land & Wave.

Ocean, forest and mountains, underpin both brands core reason for being.

Close up of a Bleubird checked shirt

From simple beginnings…


From small beginnings, both businesses have flourished into go-to brands for the outdoor community. Bleubird began with experimental screen prints from an Alpine bedroom of company founder, Matt Creighton. Similarly, Land & Wave, started in a living room by two plucky entrepreneurial adventure lovers, with just £800 between them.

Fast forward to 2024 and both companies now pride themselves on their solid grounding in the outdoor adventure sphere; Bleubird in the form of high quality, eco-conscious clothing, accessories and equipment, Land & Wave in the form of outdoor adventure activities and instructor training.

Quality Kit for People Outdoors

Land & Wave Director, Rosie Tanner says, “We love working in partnership with like-minded brands like Bleubird. They share so many of our own company values, with a progressive approach to ethical clothing, a connection to nature and a love for all things wild.”

Bleubird will be kitting out Land & Wave’s latest cohort of trainee outdoor instructors, who will be engaging in a transformative 15-week instructor training programme this winter.

Female with curly hear wearing a turquoise Bleubird hoodie

“We’re excited to feature Bleubird clothing prominently in the kit package we offer our outdoor instructor trainees this year. The quality and design of Bleubird adventurewear is next level. It’s ethically sound, built to last and looks great,” Rosie says.

The Land & Wave trainee instructors will be sporting a range of Bleubird’s signature items, including the Tabor Jacket made from recycled plastic bottles, the wind and rain-proof recycled Arpette Jacket as well as accessories like the Waterproof Duffle Bag.

Rosie says, “The detailing on Bleubird products really stands out. Their ability to elevate even a simple tee with beautiful details such as accentuated collar depths and premium heavyweight cotton fabrics is testament to the brand’s commitment to quality, design and sustainability.”

Development and Testing

Bleubird founder, Matt Creighton says, “A partnership like this is a great way to get our kit in the hands of the people who rely on high-quality gear day in, day out. Quality testing is vital for the longevity of our products and Land & Wave are the experts who can put the gear through its paces and help us develop and improve where necessary. It’s a massive bonus to be able to work alongside an outdoor brand that shares similar values as us.”

Adventurer’s VIP discount

To celebrate this new partnership, you can get 15% off any Bleubird item online and Land & Wave activity using code: BBLW15%

Want to know more?

From seasonnaires to outdoor entrepreneurs, the love of the ocean and mountains is core to this company. Get to know Bleubird and discover their adventure story here.
Want to get involved? You can find out more about the complete range of Land & Wave activities and training courses on offer here.

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A partnership like this is a great way to get our kit in the hands of the people who rely on high-quality gear day in, day out. Quality testing is vital for the longevity of our products and Land & Wave are the experts who can put the gear through its paces

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